Cinemark protest set for noon Saturday

Posted on 09 Dec 2008 at 3:12pm

Lead organizer Israel Luna just sent over a press release announcing that this weekend’s the protest outside the Cinemark Legacy Theatre in Plano, which was originally set for Friday, has been moved to noon on Saturday, Dec. 13. Read the full press release after the jump.

FOR IMMEDIATE RELEASE

CONTACT:
Israel Luna
NoMilkDallas@gmail.com

LOCAL LGBT ACTIVISTS SET TO PROTEST PLANO-BASED CINEMARK THEATERS DECEMBER 13
LGBT COMMUNITY, ALLIES ENCOURAGED TO JOIN “NO MILK FOR CINEMARK” MOVEMENT

DALLAS, TX – Dallas LGBT activists are encouraging the greater LGBT community and its allies to join the “No MILK for Cinemark” boycott and participate in a public protest scheduled for noon Saturday, December 13 at the Cinemark Theater located at 7201 N. Central Expressway (75 & Legacy) in Plano. Organizers of the “Boycott Cinemark” movement strongly urge everyone to see the movie “Milk” but to see it at non-Cinemark theaters stating, “Don’t let Cinemark profit from Harvey Milk’s legacy!”

“Milk” is director Gus Van Sant’s incredible film about Harvey Milk, the human-rights activist and San Francisco city supervisor who was murdered in 1978. “Boycott Cinemark” organizers have created a web site, www.NoMilkForCinemark.com, as well as a Facebook Group, dedicated to signing on 50,000 people to the movement. Local indie filmmaker, Israel Luna, is leading the Dallas boycott against Cinemark with a protest scheduled for opening weekend.

After seeing “Milk,” Luna was inspired by Milk’s passion and drive to make a change and disheartened by the hypocrisy displayed by Cinemark’s leadership. “Being in the movie industry I was especially insulted when Cinemark’s CEO, Alan Stock, still planned on making a profit off of a movie that seemed to stand for everything that he’s against,” Luna said.

Luna has planned a smaller protest starting at 6pm Friday, December 12 – the evening that “Milk” opens at local Cinemark Theaters – as a lead up to the full gathering scheduled for noon on Saturday. More information about the Dallas protest can also be found on Luna’s web site, where he’s dedicated a page to the boycott, at www.LaLunaEntertainment.com. Those interested in joining the Dallas protest may also contact Luna directly via e-mail at NoMilkDallas@gmail.com.

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