Plano-based J.C. Penney received GLAAD’s Mainstream Market Award for advertising this week for the company’s Father’s day ad featuring local gay dads Cooper and Todd Koch.
The award was part of GLAAD’s Amplifier Awards that recognizes exceptional advertising and media representations of the LGBT community.
Dallas dads Cooper Smith and Todd Koch were featured in the June ad, which sparked anti-gay hate group One Million Moms group to boycott the retail chain again.
Smith and Koch recorded a video with their kids Clarie and Mason congratulating the company on the award and thanking J.C. Penney for their inclusion of the LGBT community in their advertising.
To view a complete of nominees, go here.
Watch the video below.